What should I charge?

Day rates and monthly billing for consultants and analysts

Last updated: July 2026

Analysts, developers and consultants often never quote a project in their life. They sell days, or whole months, to one client at a time.

In short: contractors should price with the utilization rule (20 to 30% of the year goes unbilled), and a guaranteed full-time month should be compared against a salary before signing, not against a day rate times 20.

The math looks simpler than project pricing, and that is exactly why it goes wrong: the simplicity hides two traps, utilization and mini-employment.

The three billing shapes

Booked dayhourly rate × 7-8 focused hours
Part-time monthbooked days × days per month, e.g. 8 days
Full-time montharound 18-20 billable days, and a special case
Volume discount0-10% for long commitments, never more
Between contractsyour problem, and your rate must know it
Totaldays × rate, utilization counted

With the calculator's defaults, the booked day lands around $220 to $250 (hourly × 7 to 8). Eight days a month at $230 is $1,840. A full-time month at the same day rate reads $4,600, and this is where the special case begins.

The utilization rule

A contractor's year is not 220 billable days. Onboarding, gaps between contracts, unpaid admin, and proposal work eat 20 to 30% of it. A day rate that ignores the empty days is a salary with extra risk.

The full-time trap

A full-time monthly contract with one client looks like the jackpot: no prospecting, one invoice, stable work. It is also the closest a freelancer gets to being an employee, with none of the protections: no paid vacation, no notice period worth the name, no employer contributions, and one client who can end everything with an email.

That shape of contract should never be priced by multiplying your day rate down "because it is guaranteed". It should be priced against what it replaces: an employment package.

Run it through the salary comparison before you agree. If your full-time month pays less than the equivalent salary plus a security premium, you are giving away the risk for free.

Where AI fits

Data and development work is where AI tools boost daily output most visibly, and clients know it.

The response for day-rate contractors is simple: a day of your work today delivers more value than a day of your work last year, for the exact same price. That is your rate justifying itself, not a reason to cut it.

After all, you wouldn't lower your price just because you gained experience and can complete tasks faster. You would deliver more value, and likely raise your rates.

What moves the rate

Up: rare specializations, on-site presence, short engagements (one week costs you more per day than three months), urgent starts.

Down: long guaranteed engagements (within the 10% rule), remote and flexible scheduling, work that fills your quiet season.

Price your version

Target rate

info
$31/h
Target rate
$23/h
Safe rate
$19/h
Survival rate

Target Pay

$3,000

desired monthly income, before tax

Monthly Costs

$1,450

monthly costs to stay afloat

Billable hours

25 hrs

billable hours per week

Weeks off

5 wks

vacation, holidays, sick days

Drag any blue number to adjust (click it to type). Your inputs carry over to the full tool. Access full tool

Set your numbers and read the ladder in Daily and Monthly views. The Daily figure is your planning number; your booked day is hourly × 7 to 8; and any full-time offer deserves the salary comparison before you sign.

What is your day worth?

Your target rate in daily and monthly form, from your real costs and availability. The base of every contract.

Run my numbersarrow_forward

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